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Both realtors and house seekers can correspondingly find their ‘perfect match’; much like how a dating site would provide any user seeking a relationship the tools to find their ‘ideal’ partner. Users were asked to perform a questionnaire in order to be assigned a character: Diplomat, General, Wizard and Knight.
MySoldMate’s users had, however, expressed difficulty in navigating the system with several bugs appearing with incorrect information relative to their assigned character. As it was, the questionnaire was too long and users lost interest; the app needed a crucial update in terms of its branding and visual interface, and it lacked a sense of clarity as to how the process operated, and what exactly it would promise you.
WebCreek took MySoldMate’s original dating-style hypothesis and specifically focused on improving user interface as part of upgrading the overall experience; recognizing the imperativeness of user time, transition and ease of navigation. We started by enhancing the logo for increased readability, and augmenting the existing characters for a modern and more unified character style, adding female and male versions to the existing sixteen personalities. We proposed a breakdown of the questionnaire to one that was more clear and straightforward, with an improved user flow direction which became a more specific as it went on. As the user navigates through the system, they become familiarized with the ‘dating’ type process, and are met with modernized interface graphics that retain its sense of relaxed, fun and sociable tone.
Our technical specification became more modular for improved readability, too. We assorted the interface into units to make it easier for mobile permeation and ease of access, with seamless UI applied just as with the desktop version. Altogether, this new adaptive structure helped facilitate the overall rebranding, which essentially focused on enhanced limpidity, reduced user time and increased engagement; users were able to attain their realtor/seller match quickly and effectually.
We spent time studying the operations of on-site field personnel, and saw how valuable paperwork and information could be easily misplaced, which in turn lead to revenue loss and miscommunication between departments. OFS PRO not only bridged those gaps for lost data, it boosted reporting and scheduling lineaments in order to enhance and upgrade field service operations.
With the huge success of OFS PRO, we then launched our app in November 2016. Since then, users have been able to input data on-field by inputting it as and when it needed to be transmitted through their smartphone. Safety incident reports, notes, observations and maintenance records allows the user the synchronize data to the server with automatic capture. Information is live-fed and operates concurrently; even without connectivity, information will integrate with the server when the user regains network signal.
This app was a huge help for field supervisors in particular, who could complete and create work orders with asset details, crew members and services performed. Electronic signatures can be captured to create a fully electronic field ticketing solution. Users can upload photos and observations to the app which allowed those back at the office to see details of incidents and other events. The app also has the capacity to keep track of nearby assets which can be traced by beacons via bluetooth, automatically adding them to work orders and maintenance events.
The mobile app integrates seamlessly with the OFS PRO back-office applications, facilitating work order automation, electronic field tickets, asset maintenance and tracking, customer relationship management, and inventory; all of which can be acquired as and when it is tracked. With a significant following and stature in the oil and gas services particularly, it’s easy to see how and why the OFS PRO app has boosted field operations to ultimately help them become more profitable and better organized.
With this in mind, we created a desktop app to allow users to quickly access desired data through a specialized QC and lot tracking system.
To be able to organize data visually and make information streamlined, we incorporated drop down menus that filtered queries, and a database table to examine all correlating information with each query, such as material, city and customer. We also introduced a sales report button to export specifications to recipients to allow designated personnel to access information. Alongside the functional planning, our designers created a compelling user experience with bold colors and capitalized text to immediately engage the user.
The efficiency of this new desktop app was substantially reflected in statistical testimonies. We managed to reduce processing time by 72%, and reduce administrative workload by 30%; ultimately demonstrating a boost in workflow competency and enhanced data handling.
The system integrates with web services from over 30 freight carriers, providing real-time rate quotes, pickup requests, tracking updates, BOL generation, ERP integration, and many other features.
The system grants each client total control and overview of the shipment process from start to finish, even allowing integration with third-party purchasing and sales order applications. The system incorporates tools for individual users to analyze critical KPIs by mode, carrier, location and other measures; numerous graphs, charts, and other visualizations help to effectively assess freight spending levels and other related organizational trends.
In 2017 the system will have facilitated one billion dollars in transportation spending for more than 300 client companies, demonstrating the scalability and reliability of this innovative transportation management platform.
They had already trademarked a striking tagline: ‘Guardians of Pressure Control’, which was something we wanted to expand and envisage with a truly superlative website. Ultimately, we needed to address two significant issues: inform their current and prospective clients about the services and products they offer, and allow the site to surpass its competition.
In formulating the new Sentry website, WebCreek was able to directly launch the brand and marketing facets as part of the new online experience. We introduced a bold color scheme to match the brand values, and a new logo incorporating letter gameplay based on a strength and oil drill concept, projecting a strong yet fresh personality. We also applied a carefully crafted UX design to enhance site navigability; ensuring that the user can find exactly what they are looking for. This included a location and contact page for all five of their offices with an interactive map, while products and services carried separate pages with respective PDF download options for full detail catalogs.
Since the client wanted to be able to govern site information at will, it made sense to implement a content management system which complemented the website’s agility; allowing the client to manage any changes easily and at any given time. The new website allows non-technical personnel to make changes to the site, achieving Sentry’s goal to outmaneuver its competition by implementing new marketing campaigns quickly and easily.
WebCreek started by augmenting their existing website, incorporating a rebranding plan with stronger visuals, enhanced chromatics, improved color scheme, and enhanced UX consistency across the design. We implemented several headers which were hosted across a single platform, with state-of-the-art design faculties to modernize user experience, such as fade in/out hero headers superimposed over imagery graphics.
The client wanted to incorporate provisional links for informative units to the site, such as fact sheets and annual reports. We created a function that merged URL and PDF buttons into the site in order to let the user view those items in a separate window. Topical news, data, stock prices, and career opportunities were also pulled in to the site through a third party server, keeping the site purposeful and relevant to its industry. We also utilized and customized a Google Maps feature which allowed you to view the office locations, incorporating the color scheme and logo to indicate their five offices across the country.
At the client’s request, we created an content management system (CMS) in order for administrative users to govern and maintain the site as and when items needed to be changed. This was a separate project juxtaposed with of our ambitious design plan, effectively allowing us to give the client a product that was entirely self-sufficient and administrable.
We began formulating one which could ultimately keep track of field information, as well as recognize critical information within local radar simultaneously. This started with a completely innovative menu that allowed the user to quickly access help and utilize the map feature whilst scanning.
The app transmits requests over HTTPS and stores user credentials with authorization tokens, and integrates with iBeacons to automatically identify assets. Users can determine nearby assets and either transmit them into the 'Beacon Description' or 'User Tagsets' storyboard views. Furthermore, to allow all those features to be utilized concurrently, we created a specialized design so that the user can tap their name to overlay the 'Beacon Discovery Main Menu' storyboard view on the screen for faster and more efficient user flow. The app is also able to receive alerts from the monitoring system such as when a mechanical failure occurs, when a beacon is waiting to be assigned, and when there was a more descriptive detail of the beacon available. Users are able to examine which live-fed tags, times and values are associated with that beacon from the real-time monitoring system.
The functions implemented in this app allowed the client to track live-fed data in the field in much more detail and in a more timely manner than any previous method.
This allowed the client to be completely self-sufficient in maintaining the site. WebCreek’s top priority was to allow each user to have clarity when it came to interacting with its functions, including controlling any images, texts and links seen on their website. For added assistance, we also created a comprehensive user guide for the CMS system.
We started by building a modular interface that visually related to the site and was easy to navigate, using corresponding headers to match the ones in the website, and subsequently dividing content for each section into blocks. Content could be drafted and scheduled for publishing at any time, and we incorporated local time zones for users across different regions of the U.S. to account for the offices spread right across the country.
Devising different user permissions ultimately meant the system setup was hierarchical: each page section carried its own appointed permissions for users, managed by higher administration. Lower permissions such as editors required approvers or administrators to publish their draft publication, but could still create and save content until higher-tier users would approve it. Long-term, all of these imperative functions combined allowed for easy management whilst matching the efficiency of the website it controlled; pooling utility, UI, and necessity together for enhanced bureaucracy within the system.